Sue Woodard - Mortgage CRM Marketing Content Profile
Sue Woodard is currently a National Sales Trainer and top originator for CTX Mortgage in Minneapolis, Minnesota. She started on the ground floor of the mortgage business back in 1993 as a loan processor, and over the years had worked in a variety of operational roles as an underwriter and office manager; originating much more by default than by design. Since making the decision to originate full time in 1998, she has consistently been a top producer along with managing a highly motivated team...and her profitable business remains 100% by referral to this day.
But one of the major turning points in her career and rise to top producer was the development and implementation of a consistent CRM system. Sue realized that there simply wasn't enough time in the day to make all of the great contacts and touches that she wanted to...and she realized that an automated CRM system was her answer. A great system enabled her to retain more prospects, provide excellent service and information during the loan process, capture more repeat and referral business from past clients, as well as build and maintain strong relationships with a wide range of referral partners.
And now...all of her proven successful letters and content that helped propel her business to new heights, and continues to do so today, is now available for your use as well!
Thanks to her successful CRM plan - which saves her hours each day - Sue remains an active originator and is now also a highly sought after industry speaker, trainer and writer. She is the Vice President of the Mortgage Market Guide, as well as the lead writer for the Mortgage Market Guide Weekly.
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